Resort Planning and Design : By Arcmax Architects and Planners, call +91-9898390866 or +91-9753567890
You may be an entrepreneur, development manager at a renowned chain of resorts or an individual interested in the idea of setting up a resort. One of the key things to consider in resort planning and design are the factors to consider closely during the planning and design phases which will not only ensure that you end up with a unique design for a resort that is highly desired by your target audience but also one that provides a steady income flow that makes your resort as one of the key players in the Industry. In this article we will explore the various factors to be considered in the resort planning and design phases.
Factors to consider in the Resort Planning and Design Stage
Just like the famous saying goes “Well begun is half done”, planning is a crucial element that contributes to the overall success of setting up a resort. Let us take a close look at the different aspects of the resort planning stage that needs to be carefully looked into to ensure a successful project.
- Objective and the target market of the resort
This is the first factor that any resort developer or entrepreneur needs to consider before beginning his work. Firstly the objective of setting up the resort should be considered; is it simply set up with the motive of profits, is to encourage local employment, is it merely set up to male benefit of lax regulations in the area, or the first stepping stone to a foreign territory etc.…There may be multiple objectives that you intend to achieve by setting up the resort and it would do good to list them out one by one so that the design and running of the resort would be centered towards achieving the ultimate objectives.
Secondly, you need to clearly define the target market of the resort and if there are more than one, make sure to jot that down too. A target market would be your potential customers that your resort would aim to exploit. Your target market can include backpackers, families on vacations, hikers and those interested on adventurous trips and safaris, honeymoon couples, businesspeople, local and foreign tourists and so on.
It is important to have a clear idea of your objectives and the target market of the resort as it will allow you to consider a design a resort that fits the likes and requirements of your potential customers. For instance, if your target market is families then you might have to consider having a range of family rooms to fit in a family of at least four and the interior décor and other facilities would have to be centered around keeping families occupied and entertained.
- Market Demand
Once you have identified what your objectives are and who is going to be your potential customers, you need to check on the market demand for the type of resort you’re going to build. If you are not an expert at this, you might consider obtaining the services of a market research agency to evaluate the demand in the market for the resort. Market demand for the resort will vary with the geographical locations, needs of the people and so on. For instance, if your resort is to be located closer to the city and key business centers with good access to transport and other facilities, it might be perfect for businesspeople as opposed to other kinds of holiday goers and tourists who would prefer a more tranquil location. You need to carefully evaluate and assess the market demand before building your resort because if your resort does not meet the demands of the people it will not be an investment worthwhile.
- The land and location
The type of land and location also plays a key feature in the design and layout of the resort. For instance, if the land for the resort is set up in a coastal area with a view of the beach then you could design the resort in such a way that it provides easy access and a quick gateway to the beach. You can also consider arranging summer huts and beach beds along the way for sunbathing purposes. If the land for the resort is located in a commercial area it would not make sense to have such arrangements. The shape of the land and the surroundings would also influence the resort design, for instance if the land is located in an area surrounded by trees and nature you can turn it into a resort with a nature or forest theme which will blend well with the natural surroundings. Rustic furniture and an open environment can also be considered.
Before going into the details of planning, take a good look at the location of the land and its surroundings and decide on your theme and design for the resort in order to complement its surroundings well.
- Surrounding facilities and infrastructure
Once you have picked a location for the resort you need to consider the surrounding facilities and infrastructure because having a great resort in the middle of nowhere is not going to drive in customers. You need to pay special attention to the condition of the roads, how far is it from the nearest town, hospital, shops or police station. You might also consider any places of interest such as historical sites, theme parks and shopping centers located close by as you can capitalize on these to make your resort attractive and appealing.
If the roads are not constructed well, you might have to consider investing in an attractive pathway and perhaps land scaping for the road leading to your resort to give it an exquisite touch while making it conveniently accessible for the people.
If your resort is to be built according to a theme such as a garden or forest theme or a beach theme you can start with adding personalized touches to the surroundings to give them an exotic feel of the resort starting right from the drive leading to the resort which will keep your customers curious and piqued.
- Picking the ideal resort design and layout
Once all the pre-planning has been done you need to focus on making a selection of the best resort design and layout that would fit your requirements as well as those of your potential customers. You might need to consult with your team of designers and architects to put your ideas into a solid structure and come up with a unique one-of -a-kind resort that will be sure to entice the crowd. The most commonly desired and successful resort designs in the past decade has been eco-friendly resorts, beachside resorts, mountain resorts and safari resorts with some crazy ones such as underwater resorts. Depending on your target market and your ideas and budget you can pick a resort design that fits the mold.
At this stage, it is quite crucial to consult frequently with your team of designers, architects and builders on the viability of the resort design and if it will turn out to be a success as expected given the external factors like location, climate etc...
- Coordination and communication with the teams involved
A key to any successful project is frequent communication and coordination between the teams involved. This includes the resort owners and management team, the team of builders, designers and architects and engineers involved. Brainstorming sessions too can be organized to encourage newer fresh ideas that will give your resort a unique selling point. Further, frequent meetings and discussions should be held on a regular basis to discuss on the feasibility of certain items, budget constraints and to evaluate the progress.
A well-coordinated team will not only provide you with a resort of unique design but also less cost and time involved in making wrong decisions or poor communication leading to distorted messages.
- Have a clear plan with the budget and timelines for each phase of the resort designing phase
It is very unwise to dive into a resort building project without a clear plan that has well defined objectives, timelines and budget for each stage of the project. This will allow for quick and easy evaluation of the project against the plan and also avoid cash and time overruns.
A plan needs to be drawn up after consulting with all teams involved and take into account all as aspects of the resort designing stage starting from the planning stage to the testing phase after completion of building the resort. Contingency plans and alternative options can also be considered in this plan.
In conclusion, we hope you have obtained a good understanding of the important aspects that need to be covered in your resort planning and design phase which would allow you to design a unique resort that yields the best returns in the long term. Always remember, well begun is half done!
Arcmax Architects are specialized in Resort Planning and Design and provides professional architecture plans for making a Dream Resort Projects. contact Arcmax Architects today +91-9898390866
